Will Windows 8 See More Sale on Smartphone/Tablet devices than Non-ARM devices?

With the launch of Windows 8 on smartphones and tablets, it is only a matter of time that the sales of non-ARM devices suffer. The biggest choice that most people have to make is to buy Windows 8 on an ARM-powered smartphone/tablet or buy it on a non-ARM device. You may have even heard about this choice if you have cable television from providers such as Cox communications.

In this day and age, conventional mobile/cell phones have been replaced primarily with smartphones and tablets. Smartphones have become increasingly powerful and portable. Tablets are a smaller, cheaper and more portable version of the once bulky notebooks. Both have television apps that allow users to watch television; normally you would require a cable provider such as Cox communications.

Sales Chart

The smartphone and tablet markets have been on a rapid rise thanks to the many innovations that have been made in processing, semiconductor fabrication and user demands. As most people will know, Windows 8 will be released in October this year on both ARM and non-ARM powered devices.


Price is probably the biggest reason why people will move towards purchasing Windows 8 on ARM devices. The fact is that ARM processors are much cheaper than most other processors. Regardless of the sacrificed power, most people see ARM processors as sufficient for tablets.

This price difference will mean that more people have access to cheaper tablets, especially when compared to non-ARM variants. When this price is also compared to other devices such as the iPad and Galaxy Tab, this ARM-powered device could tremendously boost the sales of both ARM and Microsoft.


Power is another issue when it comes to computing. The performance of ARM tablets that come with Windows 8 has not really been judged as far. Compared to non-ARM devices, ARM tablets and smartphones, with windows 8, looks to be very promising in terms of power.

The fact is that every windows operating system that has ever been released is very powerful and uses a decent amount of resources. If ARM-powered Windows 8 smartphone/tablets are not able to perform properly, the sales of ARM-powered Windows 8 smartphone/tablets will probably go down.

However, only time will tell if that does happen. Even if ARM processors prove to be incomparable to other non-ARM devices (in terms of processing power), people may still prefer ARM variants. If the processing power behind the tablets and smartphones is sufficient to run most of the applications that users want, there is a high chance that the lower processing power of ARM variants will not deter sales.

Additionally, the fact that ARM processors use less energy than non-ARM counterparts is a bonus feature for tablets and smartphones. This improves battery life and makes people want to buy them. Thus, the improved power-efficiency will help drive Windows 8 smartphones/tablet Sales.

Free Office Apps or Rumors?

According to rumors, Microsoft will offer 15 free office apps with ARM-powered Windows 8 tablets and PCs. If Microsoft wishes to significantly boost their sales, this may be a great way to do so. Comparing the current costs of office apps, this could mean an extra $100-200 saving. This is actually a huge saving and further substantiates the price tag.

However, this is currently just a rumor and no mention of free office apps that come with ARM-powered Windows 8 smartphones/tablets has been made. If mention is made, this will help drive the sales of Windows 8 tablets and smartphones that are powered by ARM processors.


Compatibility is unfortunately the biggest drawback of ARM-powered Windows 8 smartphone/tablets. Most businesses use many applications on current Windows PCs. However, these apps are not going to work with ARM-powered Windows 8 tablets and smartphones. This is a huge drawback for many businesses and countless Windows users.

While there is one major drawback (compatibility) to buying an ARM-powered Windows 8 tablet or smartphone, there seems to be many other valid reasons why consumers would choose to buy them. The price has been set right and the power of the processors may prove to be more than capable of running Windows 8.

It is safe to say though that launching ARM-powered Windows 8 smartphones and tablets is a great idea and will more than likely boost sales. However, with the respectable power, portability and affordable price, will you choose ARM over non-ARM?

The above article is written by Sarah James from Cox Communications who loves to write articles on technology, mobile applications etc.